We Will Donate 5% of Every Tu B’Shvat Order to
Operation Carmel Renewal
Tu B’Shvat, also known as Jewish Arbor Day, marks the New Year of the Trees. This celebration of trees and nature at large is on January 20. This year, Tu B’Shvat has special meaning.
Here at Challah Connection we embrace this holiday as a beautiful gesture to the miracle that provides our world with beauty, shelter, nourishment and healthy air.
Unfortunately, as a result of living our modern lives, we forget to appreciate trees and even destroy them. This past December, over 12,500 acres of trees were destroyed, along with 44 people killed, in the Carmel fire, the worst in Israel’s history.
We ask you to help replant these trees by sending
Tu B’Shvat gifts to friends and family. We will donate 5% of every order to Operation Carmel Renewal: From Black to Green, an organization created for this effort by the Jewish National Fund.
We look forward to your support of this important gesture. To do so, place your orders now. On January 20, let’s remember to look at our trees with new appreciation and love.